2022第63屆美國傳達(dá)藝術(shù)獎(jiǎng)（ca獎(jiǎng)）獲獎(jiǎng)作品公告
美國傳達(dá)藝術(shù)獎(jiǎng)（ca獎(jiǎng)）創(chuàng)立于1959年，迄今已有63年歷史，是國際上首屈一指的視覺傳達(dá)設(shè)計(jì)競賽，也是視覺設(shè)計(jì)領(lǐng)域最具影響力的大獎(jiǎng)之一。靳埭強(qiáng)在其訪談中提到：“81年的時(shí)候我設(shè)計(jì)的中國銀行標(biāo)志拿了我從沒拿過的一個(gè)重要的獎(jiǎng)項(xiàng)：ca獎(jiǎng)——每年50，000件作品，只有300個(gè)可以拿獎(jiǎng)——這比現(xiàn)在專門用來賺錢的紅點(diǎn)獎(jiǎng)不知道優(yōu)越多少?！?/span>
ca獎(jiǎng)共有設(shè)計(jì)、廣告、字體、插畫、互動(dòng)、攝影六大競賽單元，獎(jiǎng)項(xiàng)分為：卓越獎(jiǎng)（Award of Excellence-最高獎(jiǎng)）和入圍獎(jiǎng)（Shortlist），獲獎(jiǎng)作品將頒發(fā)獎(jiǎng)杯和證書，并被認(rèn)證為本年度最杰出的傳達(dá)藝術(shù)作品，收錄于ca年鑒銷售全球，在國際范圍推介。
Cheers Boutique Limited Edition Beer Cans
Karl-Frédéric Anctil,art director/creative director
UULTRAA,illustrator
Featuring Agency,design firm
Catherine Roux,Boutique Cheers,client
“In an ever-growing crowded craft beer market,we wanted to achieve real visual impact both online and on shelves.We opted for a simple but creative design that really stands out at a glance and accommodates multiple small-batch releases by online beer store Boutique Cheers each month.”
Petite eau Vodka
Daniel Robitaille,designer/art director
Paprika,design firm
Distillerie Grand Dérangement,client
“After the launch of SAGA Grand Gin,Distillerie Grand Dérangement launched Petite Eau Vodka,the first organic vodka made in Québec.Its name is inspired by the origin of the Slavic word vodka,which translates to‘little water.’The traditional water crafts are symbolized by the miller,the water carrier and the dowser;their faces are veiled by a royal blue stream stretching from one bottle to the next.”
Danke's Easter:from our family to yours
Renata Alcantara,designer/creative director
Caroline Freire,writer
Marina Reis,illustrator
Nata Design,design firm
Ernesto Neugebauer,Danke,client
“Chocolate brand Danke has been a family business since 1892.For its Easter packaging,we drew inspiration from postcards of the late 19th century to honor working families on cacao farms by portraying them as bunnies.Custom vintage-style illustrations combined with golden foil and the brand’s pastel colors tell the brand’s story,values and its commitment to supporting family agriculture and ending child labor.”
https://mp.weixin.qq.com/s/8KXRZj_ICyhcNZDecCeF9Q
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